Many online bloggers used to search; what are the guest blogging guidelines to follow? How to write a guest blog? how to get a guest post that drives traffic to the website? How to avoid foolish guest blogging mistakes? What are the things need to consider to avoid common guest posting for a blog? And so on...
Guest Blogging - in simple words, means, writing the article for a particular niche and publishing it as a guest author on someone else’s but a related website with author permission linking back to your blog. Guest blogging is considered as the most effective ways to target the new audience and to boost the search ranking of the blog website.
Guest blogging serves amazing benefits to the blogger. Guest blogging gives the blog website targeted exposure. It helps the new visitors driven to the published website to know about your existence and your blog site. This is the perfect way of promoting and advertising the products and services worldwide and to enhance the reputation amongst the customers. With guest blogging, you can drive huge traffic to your blog or website. overall, it helps in building the trust & relationship with other bloggers and customers as a brand authority. Guest blogging is an effective way to make your own brand name among the competitors. It is the perfect way to carve your niche in the competitive market to increase domain authority. Well, there are some common mistakes the bloggers make. This cause results in zero effects or negative effects of guest blogging.
Many webmasters, online publisher, authors are turning to guest blogging as a means to obtain quality backlinks for their blog website. To achieve targeted results, the webmaster must not only write the top-notch guest post but should submit the same to the related, right & targeted blog that will drive the like-minded audience to your website. It is necessary to be very careful while submitting the blog post to a suitable website. Submitting to unrelated or low-quality blogs will do no good for you. Rather, it may harm your search engine ranking.
Guest blogging can be an excellent way of building your business as a brand. It is one of the powerful ways for building quality backlinks for your blog. Well, this could offer positive results only if it is used properly. Bloggers tend to make several mistakes while doing guest blogging. While doing guest blogging, such mistakes should be avoided or rectified. Thus, it is vital to be very careful while doing guest blogging.
If you are serious blogger, you can check my recent publication on PBB; 15 Most Serious Blogging Mistakes To Avoid // Fix Blogger Issues
12 Guest Blogging Mistakes You Need To Stop MakingYou must know; guest blogging is one of a major search ranking factors for SEO and necessary strategy for increasing domain authority in a niche.
One thing I don't hesitate to tell you that, I have made lots of mistakes while blogging, and so I've learned that much and still today it's going on. Till now I have submitted many guest posts to other but related sites, some of them are complete failures whereas some of them still able to fetch massive traffic and new followers to my website. So I thought to share most common but deadly guest blogging mistakes I think you must avoid while submitting your contributor content to other blogs.
Here are the common mistakes the webmasters often commit, which needs to be considered while guest blogging so that you can avoid them:
1. Guest blogging without a purpose.Doubtlessly, guest blogging helps improving search engine ranking.
It is useful to increase the size of your subscriber base, increase website’s authority and rankings.
Guest blogging aimlessly or without any purpose does not offer all the above results. Aimless guest blogging means your posts are unlikely to be properly targeted. First, you have to decide, what benefit you need to achieve. Whether you want increased subscriber base, increased traffic, improved search engine ranking or Facebook followers.
Avoid writing the guest post without any purpose.
You must check; Top 10 Tips For Writing A Successful Blog Post For Bloggers
2. Pitching irrelevant sites.You might have seen thousands of blogs within your niche. But pitching each and every blog to someone else’s website does harm your blog website reputation.
You should get picky about what to pitch and what not to pitch. It is advisable to target the relevant blogs for guest blogging.
Avoid submitting the same topic (not same post) under same categorized websites.
3. Pitching any and every site.Again, the common mistake that needs to be avoided is pitching any and every site.
Some bloggers use to pitch their every content to every website. Rather than pitching every single site, it is recommended to pitch the blog post to those that can give you greatest benefits.
You should determine the potential returns that you can gain from publishing a guest post.
Avoid guest blogging spam.
4. Adding poor quality pitches.It is very necessary to have plagiarism free and grammatical error free posts.
If you pitch the content full of spelling mistakes and grammatical errors, then this does not gratify well for the blogger.
Ensure that the content you add for the guest blogging should be unique, fresh, interesting and grammatical error free content.
Avoid error contain and copied content while posting as a guest.
Check out; 15 Ways How To Write An Effective Blog Post | Content Writing Tips
5. Using a generic tone.This is one more common mistake that the guest bloggers commit, especially the newbie bloggers. They generally attempt to publish thousands of guest posts, that is they use a generic pitch.
The popular sites receive thousands of guest posts publications requirements every week. If you pitch a similar content, the visitors are less likely to give attention to your pitch.
It is recommended to personalize your pitch and ensure that your content will be the most liked content by the visitors.
You may also like to read; Top 12 Blogging Skills Required To Be A BLOGGER // Blogging 2018
6. Not targeting right pages hyperlinked to your site.Most of the newbie bloggers failed to target the desired suitable pages on their own website. Many guest blogger hyper the link to their root domain which is not the actual page to get the backlink for.
It is vital to ensure that your link is targeted to the best possible page on your blog website.
You must avoid common mistakes of directing the links to a home page of your blog website. The homepage is not at all the right place for landing.
RECOMMENDED: 20 Professional SEO Copywriting Tips for Writing influential Web Pages | Content Writing
7. Fail to build posts for the specific audience.It is again necessary to avoid tagging blog post to each and every website designed for a variety of readers.
It is recommended to pitch the correct or relevant content so as to target the specific audience. Search for the websites targeting to the audience that you are looking for.
Related and like-niche websites are ideal for guest posting as the audience of such site can easily be magnetized for your blog post content.
Avoid crafting your generic guest posts not targeted to the specific audience.
Check out; 10 Steps, How To Rank #1 in Google Search Results | Website Optimization
8. Assuming the host’s audience as your audience.This is one major mistake a lot of guest bloggers make. They start assuming that the host’s audience is their own audience. This is a very dangerous mistake to assume the audience of the blog you are writing for already knows you already.
Try to write as a public speaker, directing the new audience about something new.
9. Lack of strategy.Most of the newbie bloggers do guest posting but have no strategy behind the same.
Doing guest blogging just because it is the new buzz online, is not at all sufficient.
You need to develop the strategy for your blog website so as to maximize the traffic source, search engine ranking and brand boosting.
You must know for what purpose you are guest blogging whether it is for building the email subscriber list or for driving traffic for your particular product or increasing the domain authority in your niche. You must have a specific strategy while guest posting.
You also like to read; 10 Way, How High-Level Writing Skills Help In Marketing? | Content Marketing
10. Poor quality bio.The guest blogging needs to add your bio.
The blog post giving little-bit about you are more liked to be acceptable by the visitors. Newbie bloggers just ignore adding a quality bio to guest blogging.
It is recommended to give your visitors a little insight about yourself and your blog. This will not keep you a stranger for the visitors. It is advised to add some words about yourself in your bio. Be very careful to generate new & quality bio every time per post for the guest blogging without spamming.
Check out; 15 Actionable Things To Take BEFORE Publishing A New Blog Post | Content Writing
11. Too long guest post.It is very important to avoid writing a too long guest post.
It is recommended to focus on writing the valuable topic and its related content in guest posts.
No matter if the guest post offer in-depth information, you can make two or more separate blog for offering in-depth research and information. But avoid adjusting whatever in your mind on writing long guest posts, but to write it more focused and worthy guest post.
You may also check; 9 Ways To Improve Professional Writing Skills in 5 Minutes
12. Not linking back to your website.SEO is the main purpose of guest posting which is totally ignored by most of the bloggers.
If you are not a ghost author (those who don't expect to have a backlink), many guest authors forget to link the post back to their website.
It is necessary to add links in your guest blogging so as to take the visitors to arrive on your website.
Bottom LineFollowing the above guest blogging mistakes list will help you increase the chance of guest blogging success. This will also make you sure about your blog with organic traffic generation which is the ultimate targeted purpose behind the guest blogging technique. Keep an eye to avoid blogging mistakes and have powerful and effective guest blogging.
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